About Lance

Pushing himself to perform at a high level is something Lance has been doing for as long as he can remember.

Born in Oklahoma City, Lance played a variety of sports growing up.

Excelling on the field and in the classroom during high school, Lance received both athletic and academic scholarships, and after his fourth year playing soccer at Missouri State University, he signed his first professional contract with Chivas USA in Los Angeles.

During his first year in L.A., Lance was approached by an acting coach who thought he had “the look” to be a successful model, and so during the off-seasons throughout his soccer career, Lance would spend his time modeling in L.A., Miami, and New York City.

Lance quickly found out that there was a big difference in the way he needed to exercise and eat to successfully maintain his two different careers. He remembers, “While playing soccer, I could eat almost anything I wanted since my priority was to have more muscle mass that helped me be strong and explosive. During the offseason, however, I would have to lose 15 pounds and really watch what I ate in order to have those 6-pack abs show.”

Throughout his 7-year professional soccer career, Lance continued to experiment with his training and nutrition strategies to learn how to optimize both his athletic performance and aesthetics. When retiring, he knew he wanted to take his knowledge in both subject matters even deeper so he could coach and help others. This drive is what led him to become a Certified Nutrition Coach and Certified Personal Trainer. He has since been certified by multiple other nutrition and fitness companies including Precision Nutrition, EXOS, and the USSF, to name a few.

Lance also specializes in Cardio-Respiratory Metabolic testing and analysis, allowing him to dial in his athletes exact training zones and prescribe nutrition recommendations and training protocols that are specific to addressing that individual’s limiting factors.

In addition to being a nutritionist and coach to numerous high-performance individuals from many walks of life, Lance enjoys spending time outdoors and pushing his body and mind to his limits with ultra endurance racing. But what makes him unique in the world of health and fitness is the data-driven and problem-solving mindset he brings to what he does.

My wife and I wanted to work with Lance for a number of reasons. Primarily we wanted to improve our near term marathon performance and long term develop sustainable nutrition habits. I had also lost around 15 pounds from several months of work-related all-nighters. I was not eating enough during this time and had lost muscle. My wife on the other hand wanted to reduce body fat, increase strength and become a faster runner. Lance’s expertise in sports nutrition and performance was extremely valuable and backed by real data and science which allowed my wife and I to truly believe in his tailored plans and quickly implement them. We really enjoyed working with Lance and the plans have worked out very well for us: I have gained 10 lbs of muscle and my wife has dropped down to 15% body fat, and at the same time our running performance has drastically improved. Lance's nutrition plan has extended value well beyond our expectations and strongly recommend his program!  - Allan & Julie C.
Since I started working with Lance last year I have seen incredible changes in my life.  With Lance's expert advice on nutrition, I have totally changed my diet and have never been more lean and fit. A professional colleague who hasn't seen me in a year told me recently that he was amazed at how I've changed for the better since he last saw me. In no small part these changes are due to Lance's guidance on nutrition, hydration, sleep and general healthy living. Through working with Lance I am more confident both professionally and personally.  He has also been an amazing friend as I have gone through major personal life changes. Lance's non-judgmental listening and suggestions have made him an invaluable part of my "team" as I navigate my way through life. I feel very fortunate to have met Lance. I strongly encourage anyone seeking to make real and meaningful changes to seize the opportunity to work with Lance. - Ethan B.
Before purchasing the program and working with Lance, I was on a cycle of dieting, losing weight and gaining it all back within a few months. I did not have accurate knowledge of nutrition and how the body functioned when it came to losing weight and keeping it off.  I was in my last semester of college and I was going to begin a student teaching internship shortly, but once again, I made the decision to lose weight. I set a goal to lose 25llbs in 3 months. However, this time, I did not just want to lose weight; I wanted to change my lifestyle completely.  The program required a great deal of patience and dedication, but it held me accountable for my actions. As a result of logging in the foods I was consuming and my daily physical activity, I was able to keep track of the steps I was taking towards reaching my goal. In addition to this, Lance was consistent with checking in on me and my progress, and his guidance, support and enthusiasm kept me feeling motivated and empowered. What was supposed to be a 3 month goal ended up turning into a personal journey. I have lost 20lbs, lost 6% of my body fat and I have gone down 2 pant sizes! - Tyler M.
Working with Lance the past few months has been very beneficial to me in terms of (i) improving overall fitness level and (ii) achieving a well-balanced diet; both important to support my goal of  maintaining a healthy life style.   Lance’s ability to build a coaching program tailored to my “on the move” lifestyle continues to prove to be very helpful. He is a great listener, trustworthy and very easy to talk to. From the first time we spoke, Lance was able to provide advice and recommend some quick shifts in my eating/sleeping habits which proved to be very effective and helpful. Aside from the pre-set 1 on 1 call(s), Lance is always accessible through email/ texts, etc. or even for a quick phone call to discuss concerns/assess progress.    He is very knowledgeable; our discussions tend to be very personalized to my individual goals and expand beyond nutrition/understanding of food choices, to other subjects such as sleep patterns (thanks to his advice I sleep better now), sports nutrition, exercise and recovery etc. all of which I learned to have an immediate effect on maintaining a healthy lifestyle.     Lance expresses strong enthusiasm in helping me achieve my own goals; he is fully vested in my progress and continues to go the extra mile to make sure that I am on the right track!    As a professional with a busy travel schedule, Lance continues to be a great motivator and helps me get focused on achieving a well-balanced nutrition even when on the go & with different time zones. I look forward to continuing this program and achieving my desired goals with him in the next few months. Most importantly I continue to feel good about my progress and what this program is providing me with. - Wael Y.
I’m very happy with what I learned while working with Lance. He really breaks down everything and makes you understand the importance of the program one step at a time. As a result you end up seeing nothing but progress with such simple tweaks to your everyday life. I thought it would be much more difficult than it actually is but sometimes the simplest of changes to your daily routine make the biggest difference. - Yuhan A.
Lance is an excellent nutrition coach. He has extensive first-hand experience with nutrition and eating strategies from his time as a professional athlete and working with so many clients.  What I appreciated the most about Lance was his responsiveness and personal attention.  Even though Lance is always doing a million things at a time (nutrition coaching, personal training, teaching group fitness, modelling, etc), he never delayed answering my questions, checking in on me, giving me feedback or acting as my personal cheerleader.  I highly recommend Lance for his services. - Terence C.
Lance has been incredible since day 1 of my health and wellness journey. He is extremely knowledgeable and truly understands what it takes to help clients transform their lives based on their specific goals (mine being to reach my most optimal state of health). In the past, I have worked with vegan nutritionists who assigned me meal plans and rarely answered my questions. This was NOT the case when I started working with Lance. Instead of being assigned a meal plan, Lance, and an extensive health and wellness program that he partnered with, PN Coaching, taught me how to listen to my body and provide it with the nutrients it needs so I can feel AMAZING every day 🙂  Also, as a newbie on this health and wellness journey, I really like to understand the "why" behind everything so I appreciate the considerable time Lance takes to answer my questions. He has a lot of patience 🙂 I have found the most success in working with Lance because of his evidence-based approach. He provides me with 1-on-1 expert advice on ways to enhance my sleep, nutrition timing, strength workouts, and overall wellbeing. This is ON TOP of feeling empowered to build healthy habits over time through PN Coaching. Overall, Lance takes a holistic and scientific approach to health and wellness and I highly recommend working with him. - Sydney M.

Level 2 Coach

Certified Nutrition Coach

Certified Personal Trainer

Phase 1-3 - EXOS Performance Specialist

Kettlebell Instructor

Bodyweight Instructor

Kettlebell Instructor

Level 1 & 2 MED - Running Mechanics

Certified Functional Range Conditioning Mobility Specialist

Certified Group Fitness Instructor

Certified Indoor Cycling Instructor

Row Erg Instructor

Ski Erg Instructor

Bulgarian Bag Instructor

Tai Chi Easy Practice Leader

Certified Sleep Science Coach

Certified Stress Management Coach

Metabolic Analysis Foundations Certification

National “B” Coaching License

Wilderness First Responder

Get your free eBook

Take a deep dive into what Zone 2 training is, how to do it, and learn why it's so important — not just for improving your performance, but for enhancing your overall health.

I agree to have my personal information transfered to MailChimp ( more information )

We will never give away, trade or sell your email address. You can unsubscribe at any time.